Focus and Scope

Hastabrata: Journal of Business and Management Studies is dedicated to advancing the theoretical and practical understanding of organizational management and leadership. The journal particularly welcomes research that bridges contemporary management theories with local wisdom, cultural values, and sustainable practices to solve modern organizational challenges.

We invite original research articles, theoretical reviews, and methodological studies covering a broad spectrum of management disciplines. The scope of the journal includes, but is not limited to, the following areas:

  • Strategic Management: Corporate strategy, competitive advantage, strategic planning, and organizational policy.
  • Education Management: Leadership, institutional administration, educational policy, and quality assurance in educational institutions.
  • Human Resource Management: Organizational behavior, talent management, employee relations, and workforce development.
  • Marketing Management: Consumer behavior, brand management, digital marketing, and market strategies.
  • Financial Management: Corporate finance, investment analysis, accountability, and economic governance.
  • Operations and Supply Chain Management: Process optimization, logistics, and quality management.
  • Innovation and Entrepreneurship: Start-up ecosystems, Micro, Small and Medium Enterprises (MSMEs) development, and the creative economy.
  • Sustainability and Ethics: Corporate Social Responsibility (CSR), business ethics, and sustainable organizational development.
  • Leadership Studies: Contemporary leadership models, change management, organizational culture, and cross-cultural leadership.
  • Public Sector and Non-Profit Management: Governance, public administration, and the management of non-profit organizations.

Hastabrata accepts various research methodologies, including quantitative, qualitative, and mixed-methods approaches, provided they generate actionable insights and contribute significantly to the academic and practical discourse in business and management.